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3 reasons why live chat is just the thing for your SME

Your SME is customer-focused. You know all about social media, are available by phone when needed, and reply to customer emails in the blink of an eye. There’s no need to offer a live chat option as well. Or is there? However speedy you are at email answers, you might never get a chance to prove it. Becauseeven though you might be a whiz at returning emails, most businesses are not: 59% of them take more than 8 hours to respond, and many take even longer. Although it’s unfair, this ultimately means that potential customers are less likely to shoot you an email in the first place: they don’t really expect to get a fast reply, and they know that there’s a reasonable chance that they won’t get a reply at all. Live chat is the way forward, and here are three reasons why.

  1. Your competitors are offering live chat.